ChatGPT says something wrong about my business. What can I do?

How do I correct what the AI says?

1. Write down the exact error. Note the tool, the question you asked and the wrong answer. Ask a couple of different ways to see whether it repeats.
2. Fix your website. State the facts plainly in text: name, address, phone, hours, services and areas served. Facts locked inside a photo or a scanned flyer are easy to misread.
3. Fix your Google Business Profile. Google’s AI features lean on it for local facts. See the Google Business Profile guide.
4. Fix other major listings: Bing Places, Apple Business, Facebook, Yelp and the directories in your trade. See whether your details need to match everywhere.
5. Clean up old content. An old press release, menu or price sheet can keep feeding the wrong fact.
6. Add structured data to help search engines read your hours and address. It’s a clue, not a guarantee that an AI answer will use it; see what schema markup is.
7. Use the feedback button on the wrong answer and say what’s incorrect.

The short version

• AI answers come from web pages, listings and training data, not from you directly.
• Fix your own website first, in plain text, not images.
• Then make your Google profile and directory listings say exactly the same thing.
• Remove or update old pages, menus and PDFs that still show the wrong facts.
• Report the error with the tool’s feedback option, then check again in a few weeks.

Why do AI tools get business facts wrong?

Some tools, like ChatGPT search, Perplexity and Google’s AI features, look things up when you ask. Others lean partly on what they learned in training, which may be months or years old. Errors usually trace back to:

• Conflicting sources, such as an old directory listing that disagrees with your site.
• Missing facts. If your site never says you’re closed Mondays, the tool may guess.
• A similar name nearby. Two businesses with close names get blended.

This matters because customers believe what they’re told. A wrong closing time or an old phone number can cost you a call before you ever hear about it.

What mistakes make this worse?

• Fixing only the AI’s feedback form and leaving the bad sources online.
• Updating your site but not your listings, so the conflict remains.
• Arguing with the chatbot. Your chat session doesn’t change what it tells other people.
• Blocking AI crawlers, which can stop search-based tools from seeing your corrections. See whether to block AI crawlers.

What if the wrong answer won’t go away?

Ask the tool where it got the fact. Many assistants show sources. If one listing or old page is the culprit, fix or remove it, or contact the site that owns it. If the source is a duplicate Google listing, see how to fix duplicate listings. For tools that rely on training data, there may be nothing faster than waiting for their next update.

How much does it cost, and how long does it take?

Correcting your own site and listings is free and takes an afternoon. How fast answers change depends on each tool. Live-search tools can reflect fixes once they recrawl the pages. Training-based answers may lag much longer.

How does E-3 handle this?

Our SEO and AI search service covers your Google Business Profile, Answers pages and schema, which are among the sources AI tools read. People at E-3 make the changes. Call 814-399-4655 or email support@e3help.me if a wrong answer is costing you calls.

Related questions

• How do I show up in ChatGPT and other AI answers?
• Do my business name, address and phone need to match?
• What are Google AI Overviews, and how do they affect my site?
• Someone changed my Google profile. How do I fix it?